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Blog Themes and Topics of the Top 50 Technorati Blogs

One question I get asked a lot is whether it’s better to use a two column or a three column blog theme. Usually I say it’s a matter of preference balanced with the needs of your content. So, I decided to chart the top 50 blogs at Technorati, to see whether they use 2 or 3 column themes. I also noted the subject matter.

Here’s the result:

BLOG 2 COL 3 COL TOPIC
1.   http://www.engadget.com   a tech
2.   http://www.techcrunch.com   a tech
3.   http://huffingtonpost.com   a politics
4.   http://gizmodo.com a   tech
5.   http://www.boingboing.net a   tech
6.   http://lifehacker.com a   tech
7.   http://arstechnica.com   a tech
8.   http://mashable.com   a Social networking
9.   http://icanhascheezburger.com   a Lolcat pics – humor
10.http://www.dailykos.com   a politics
11.http://www.beppegrillo.it a   News/politics humor
12.http://www.readwriteweb.com a   tech
13.http://www.tmz.com a   Celebrity gossip
14.http://smashingmagazine.com   a Tech/web dev
15.http://problogger.net   a Blogging for profit
16.http://postsecret.blogspot.com (1 col) Secrets
17.http://sethgodin.typepad.com a   marketing
18.http://googleblog.blogspot.com a   Google blog
19.http://perezhilton.com   a Celebrity gossip
20.http://doshdosh.com   a Blogging / tech
21.http://gigazine.net   a
22.http://www.treehugger.com   a Environmental
23.http://gawker.com a   News and Gossip
24.http://kotaku.com a   Gamers
25.http://copyblogger.com   a Blogging/profit
26.http://shoemoney.com   a Blogging/profit
27.http://thinkprogress.org a   politics
28.http://valleywag.com a   Tech gossip
29.http://consumerist.com a   Consumer advocate
30.http://scobleizer.com a   Tech/blogging
31.http://tuaw.com   a Tech (Apple Blog)
32.http://gigaom.com a   Tech/web
33.http://www.uthink.co.nz   a Magazine /multi-cat
34.http://neatorama.com a   Magazine /multi-cat
35.http://searchengineland.com a   SEO
36.http://www.crooksandliars.com   a News & Politics
37.http://www.drudgereport.com   a News & Politics
38.http://noscope.com (1 col) Web Dev & Design
39.http://www.alistapart.com   a Web Dev
40.http://jauhari.net   a Tech & Web Dev
41.http://www.joystiq.com   a Games
42.http://thewrongadvices.com   a Tech/web
43.http://zenhabits.net a   Zen/ productivity
44.http://andrewsullivan.theatlantic.com a   News & Politics
45.http://www.talkingpointsmemo.com   a News & Politics
46.http://dooce.com a   Personal/Family
47.http://blog.wired.com/27bstroke6 a   Privacy/Politics/Crime
48.http://www.autoblog.com   a Auto Industry
49.http://antbag.com a   Web Dev & Design
50.http://www.microsiervos.com   a Tech/Gadgets

Turns out they’re about half and half split between 2 and 3 column. So – which is better? Depends on your preference and your content just as I thought. Meow!

Comments

6 Responses to “Blog Themes and Topics of the Top 50 Technorati Blogs”
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